B2B Software Prompt

“Best payroll software for small business”

Which brands do AI models actually recommend for this b2b software question? We re-run this regularly and track how the answers shift.

Tracked since Mar 21·Last scanned Sep 15

10

AI Models

48

Snapshots

106

Brands Detected

96

Sources Cited

77 brands come up when 10 AI models answer “Best payroll software for small business”. We re-run this prompt every few days with web search on across ChatGPT, Claude, Gemini, Grok, DeepSeek, and Perplexity.

What AI models recommend

10 models queried · Last scanned Sep 15

Unanimous

10/10 models recommend Gusto

ChatGPTChatGPT
ClaudeClaude
DeepSeekDeepSeek
Ddeepseek-chat
GeminiGemini
Ggemini-3-flash
Ggpt-5
GrokGrok
Ggrok-4-1-fast
PerplexityPerplexity
Brand
ChatGPTChatGPT
ClaudeClaude
DeepSeekDeepSeek
Ddeepseek-chat
GeminiGemini
Ggemini-3-flash
Ggpt-5
GrokGrok
Ggrok-4-1-fast
PerplexityPerplexity
Total
GustoGusto
10/10
QuickBooksQuickBooks
10/10
QuickBooks PayrollQuickBooks Payroll
10/10
OnPayOnPay
9/10
PatriotPatriot
9/10
EaseEase
8/10
TeamsTeams
8/10
ADPADP
7/10
IntuitIntuit
7/10
ADP RUNADP RUN
5/10
OnOn
5/10
Patriot SoftwarePatriot Software
5/10
POSPOS
5/10
quickbooks.intuit.comquickbooks.intuit.com
5/10
SquareSquare
5/10
Square PayrollSquare Payroll
5/10
QuickBooks OnlineQuickBooks Online
4/10
RipplingRippling
4/10
LocalLocal
3/10
PaychexPaychex
3/10
WorkersWorkers
3/10
G2G2
3/10
RemoteRemote
3/10
HomebaseHomebase
3/10
PCMagPCMag
3/10
Square POSSquare POS
3/10
Paychex FlexPaychex Flex
2/10
W-2sW-2s
2/10
1099s1099s
2/10
EmailEmail
2/10
GoldGold
2/10
MoneyMoney
2/10
CLEARCLEAR
2/10
OpenAIOpenAI
2/10
PDFPDF
2/10
DeelDeel
2/10
pcmag.compcmag.com
2/10
NerdWalletNerdWallet
2/10
ForbesForbes
2/10
Business.orgBusiness.org
1/10
AccurateAccurate
1/10
CloverClover
1/10
Clover POSClover POS
1/10
GoGo
1/10
RUN Powered by ADPRUN Powered by ADP
1/10
Wisely DirectWisely Direct
1/10
GoogleGoogle
1/10
Google WorkspaceGoogle Workspace
1/10
SlackSlack
1/10
SyncSync
1/10
AgencyAgency
1/10
InsightsInsights
1/10
CapterraCapterra
1/10
Fit Small BusinessFit Small Business
1/10
FitSmallBusinessFitSmallBusiness
1/10
HighlightHighlight
1/10
WaveWave
1/10
Wave PayrollWave Payroll
1/10
XeroXero
1/10
FreshBooksFreshBooks
1/10
Gusto PayrollGusto Payroll
1/10
HPHP
1/10
OnPay PayrollOnPay Payroll
1/10
Patriot PayrollPatriot Payroll
1/10
WalletWallet
1/10
nerdwallet.comnerdwallet.com
1/10
AdvantageAdvantage
1/10
ExcelExcel
1/10
ModeMode
1/10
PaycorPaycor
1/10
QuickBooks Online PayrollQuickBooks Online Payroll
1/10
TechRadarTechRadar
1/10
techradar.comtechradar.com
1/10
forbes.comforbes.com
1/10
BalanceBalance
1/10
PaylocityPaylocity
1/10
SurePayrollSurePayroll
1/10

Key Quotes

ClaudeClaude

“Providers like Patriot Software, Gusto, OnPay, and QuickBooks offer unlimited payroll runs, while Paychex charges per payroll run.”

Ddeepseek-chat

“Why We Like It: QuickBooks Payroll seamlessly integrates with QuickBooks Online, making it a great choice for businesses already using QuickBooks.”

DeepSeekDeepSeek

“QuickBooks Payroll (Intuit) This is the best choice if you already use QuickBooks for accounting, making it a seamless all-in-one solution.”

Ggemini-3-flash

“Best for Hourly & Retail Teams: Homebase or Square Payroll If you manage a restaurant, coffee shop, or retail store where employees work shifts, these tools excel at turning timesheets into paychecks.”

GeminiGemini

“QuickBooks Payroll (Workforce) — Best for QuickBooks Users If your business already relies on QuickBooks Online for accounting, using their native payroll ensures your books are perfectly updated in real-time.”

B2B Software brand rankings

Brands ranked by how many AI models mention them. Trend shows change since the last scan.

#BrandScoreTrend
1QuickBooks Payroll10/10↑1
2Gusto10/10—
3QuickBooks10/10—
4OnPay9/10↑1
5Patriot9/10↑2
6Ease8/10↑2
7Teams8/10—
8ADP7/10↓1
9Intuit7/10↑3
10Square5/10↓1
11On5/10↑1
12ADP RUN5/10↓2
13POS5/10↓1
14quickbooks.intuit.com5/10↑3
15Square Payroll5/10↓1
16Patriot Software5/10↑3
17QuickBooks Online4/10↑1
18Rippling4/10↓2
19Workers3/10↑1
20Paychex3/10↓2
21G23/10↓1
22Local3/10↑3
23Square POS3/10↑2
24Homebase3/10↓2
25PCMag3/10↑2
26Remote3/10↓1
271099s2/10—
28CLEAR2/10↑2
29Deel2/10↓3
30Email2/10↑1
31Forbes2/10↓2
32Gold2/10↑1
33Money2/10↑1
34NerdWallet2/10↑1
35OpenAI2/10—
36PDF2/10↑2
37Paychex Flex2/10↓1
38W-2s2/10↓1
39pcmag.com2/10↑1
40forbes.com1/10↓3
41Gusto Payroll1/10↑1
42nerdwallet.com1/10—
43Google Workspace1/10—
44Google1/10—
45Patriot Payroll1/10↓2
46Go1/10↑1
47FreshBooks1/10—
48techradar.com1/10↑1
49Paycor1/10↑1
50Paylocity1/10↑1
51FitSmallBusiness1/10↑1
52Fit Small Business1/10↑1
53QuickBooks Online Payroll1/10—
54Excel1/10—
55RUN Powered by ADP1/10—
56Clover POS1/10↑1
57Clover1/10↑1
58Slack1/10—
59Capterra1/10↓1
60Business.org1/10↑1
61Balance1/10↓1
62SurePayroll1/10↓1
63Sync1/10↓1
64Agency1/10↑1
65TechRadar1/10↑1
66Accurate1/10↑1
67Wallet1/10—
68Wave1/10—
69Wave Payroll1/10—
70Wisely Direct1/10↑1
71Insights1/10↑1
72Mode1/10↑1
73Advantage1/10—
74Xero1/10↓1
75Highlight1/10↑1
76HP1/10↑1
77OnPay Payroll1/10↑1

B2B Software brand visibility over time

Track how brand mentions shift across AI models over time.

What changed and when

Every brand addition, removal, and citation change logged with timestamps.

Sep 15
ClaudeClaude rank changed for OnPay
Sep 15
ClaudeClaude rank changed for W-2s
Sep 15
ClaudeClaude rank changed for Patriot
Sep 15
ClaudeClaude rank changed for Teams
Sep 15
ClaudeClaude rank changed for ADP
Sep 15
ClaudeClaude rank changed for Ease
Sep 15
ClaudeClaude rank changed for On
Sep 15
ClaudeClaude rank changed for ADP RUN
Sep 15
ClaudeClaude rank changed for Gusto
Sep 15
ClaudeClaude removed citation paycom.com

Where AI models get their sources

Domains cited by AI models when answering this prompt, ranked by how many models reference them.

DomainModels
gusto.com8 models
adp.com6 models
squareup.com4 models
onpay.com4 models
pcmag.com3 models
forbes.com3 models
paycor.com2 models
rippling.com2 models
fridayapp.com2 models
nerdwallet.com2 models
techradar.com2 models
hp.com1 model
reddit.com1 model
1 model
Deel (site name — no URL provided)1 model
Patriot Software (site name — no URL provided)1 model
g2.com1 model

Related b2b software prompts

Frequently asked questions

QuickBooks Payroll ranks first, mentioned by 10/10 AI models. Also mentioned often: Gusto, QuickBooks, OnPay.

10 AI models answer this prompt: Claude Sonnet 4.6, deepseek-chat, DeepSeek V4, gemini-3-flash, Gemini 3.5 Flash, gpt-5, GPT-5.4 Mini, grok-4-1-fast, Grok 4.3, Perplexity. We look at each response to see which brands show up and what sources get cited.

On a recurring schedule. We run this prompt through every model with web search on, pull out brand mentions and citations, then flag anything that changed.

AI models cite 45 unique domains when answering this prompt. The most-cited sources include gusto.com, adp.com, quickbooks.intuit.com.

We regularly send real b2b software prompts to ChatGPT, Claude, Gemini, Grok, DeepSeek, and Perplexity. Sign up free to track your own brand and competitors.

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