Finance & Insurance Prompt

Best identity theft protection service

Which brands do AI models actually recommend for this finance & insurance question? We re-run this regularly and track how the answers shift.

Tracked since Mar 21·Last scanned 3d ago

10

AI Models

43

Snapshots

104

Brands Detected

101

Sources Cited

66 brands come up when 10 AI models answer “Best identity theft protection service”. We re-run this prompt every few days with web search on across ChatGPT, Claude, Gemini, Grok, DeepSeek, and Perplexity.

What AI models recommend

10 models queried · Last scanned 3d ago

Unanimous

10/10 models recommend Aura

ChatGPTChatGPT
ClaudeClaude
DeepSeekDeepSeek
Ddeepseek-chat
GeminiGemini
Ggemini-3-flash
Ggpt-5
GrokGrok
Ggrok-4-1-fast
PerplexityPerplexity
Brand
ChatGPTChatGPT
ClaudeClaude
DeepSeekDeepSeek
Ddeepseek-chat
GeminiGemini
Ggemini-3-flash
Ggpt-5
GrokGrok
Ggrok-4-1-fast
PerplexityPerplexity
Total
AuraAura
10/10
LifeLockLifeLock
10/10
NortonNorton
9/10
Norton 360Norton 360
9/10
ExperianExperian
8/10
IdentityForceIdentityForce
8/10
VPNVPN
7/10
GuardGuard
7/10
Identity GuardIdentity Guard
7/10
TransUnionTransUnion
7/10
IDShieldIDShield
6/10
EquifaxEquifax
6/10
OnOn
4/10
NordProtectNordProtect
4/10
CLEARCLEAR
3/10
ForbesForbes
3/10
forbes.comforbes.com
3/10
MoneyMoney
3/10
NerdWalletNerdWallet
3/10
Security.orgSecurity.org
3/10
IBMIBM
3/10
Experian IdentityWorksExperian IdentityWorks
2/10
EmailEmail
2/10
ExcelExcel
2/10
NordVPNNordVPN
2/10
SurfsharkSurfshark
2/10
Surfshark AlertSurfshark Alert
2/10
OpenAIOpenAI
2/10
CNETCNET
2/10
cnet.comcnet.com
2/10
IdentityForce UltraSecure+CreditIdentityForce UltraSecure+Credit
2/10
nerdwallet.comnerdwallet.com
2/10
CNBCCNBC
1/10
InvestopediaInvestopedia
1/10
LifeLock (with Norton 360)LifeLock (with Norton 360)
1/10
cnbc.comcnbc.com
1/10
investopedia.cominvestopedia.com
1/10
CoveronCoveron
1/10
Gen DigitalGen Digital
1/10
RepRep
1/10
U.S. NewsU.S. News
1/10
U.S. News & World ReportU.S. News & World Report
1/10
FTCFTC
1/10
IdentityTheft.govIdentityTheft.gov
1/10
LifeLock Ultimate PlusLifeLock Ultimate Plus
1/10
LifeLock Ultimate Plus with Norton 360LifeLock Ultimate Plus with Norton 360
1/10
ID ShieldID Shield
1/10
IdentityIQIdentityIQ
1/10
LifeLock TotalLifeLock Total
1/10
IBM WatsonIBM Watson
1/10
WalletWallet
1/10
LaterLater
1/10
NortonLifeLockNortonLifeLock
1/10
SAFeSAFe
1/10
SpotSpot
1/10
Allstate Identity ProtectionAllstate Identity Protection
1/10
MarketingMarketing
1/10
TechRadarTechRadar
1/10
techradar.comtechradar.com
1/10
BitdefenderBitdefender
1/10
CloseClose
1/10
Forbes AdvisorForbes Advisor
1/10
Money.comMoney.com
1/10
PCMagPCMag
1/10
pcmag.compcmag.com
1/10
TeamsTeams
1/10

Key Quotes

ClaudeClaude

🥇 Aura — Best Overall After 3 years of testing every major provider including LifeLock, Identity Guard, IdentityForce, and ID Shield, Aura consistently delivered faster alerts, more comprehensive monitoring, superior customer support, and better value than competitors.

Ddeepseek-chat

Identity Guard - Why: Uses IBM Watson AI to monitor for suspicious activity and offers affordable plans with $1 million in insurance.

DeepSeekDeepSeek

- Best for Device Protection: LifeLock (with Norton 360).

Ggemini-3-flash

Best for Budget: Identity Guard A sister company to Aura, Identity Guard offers more "stripped down" versions of protection for a lower monthly fee.

GeminiGemini

Best for Digital Security & Tech Bundles: Coveron or LifeLock (with Norton 360) If you are looking to secure your entire digital footprint (devices, network, and identity), these options excel in bundling traditional antivirus with identity defense.

Finance & Insurance brand rankings

Brands ranked by how many AI models mention them. Trend shows change since the last scan.

#BrandScoreTrend
1Aura10/10
2LifeLock10/10
3Norton9/10
4Norton 3609/10
5IdentityForce8/102
6Experian8/104
7Guard7/10
8TransUnion7/10
9VPN7/10
10Identity Guard7/10
11IDShield6/10
12Equifax6/101
13NordProtect4/101
14On4/10
15IBM3/103
16Money3/101
17NerdWallet3/10
18Security.org3/10
19Forbes3/102
20forbes.com3/102
21CLEAR3/102
22Experian IdentityWorks2/10
23CNET2/103
24IdentityForce UltraSecure+Credit2/101
25OpenAI2/10
26nerdwallet.com2/101
27cnet.com2/101
28NordVPN2/101
29Email2/10
30Excel2/101
31Surfshark Alert2/101
32Surfshark2/10
33pcmag.com1/10
34Allstate Identity Protection1/10
35techradar.com1/101
36Bitdefender1/101
37CNBC1/101
38Close1/101
39Coveron1/101
40FTC1/101
41Forbes Advisor1/102
42Gen Digital1/101
43IBM Watson1/101
44ID Shield1/101
45IdentityIQ1/101
46IdentityTheft.gov1/101
47Investopedia1/101
48Later1/10
49LifeLock (with Norton 360)1/101
50LifeLock Total1/10
51LifeLock Ultimate Plus1/102
52LifeLock Ultimate Plus with Norton 3601/101
53Marketing1/10
54Money.com1/101
55NortonLifeLock1/101
56PCMag1/102
57Rep1/101
58SAFe1/10
59Spot1/10
60Teams1/101
61TechRadar1/101
62U.S. News1/101
63U.S. News & World Report1/101
64Wallet1/101
65cnbc.com1/101
66investopedia.com1/101

Finance & Insurance brand visibility over time

Track how brand mentions shift across AI models over time.

What changed and when

Every brand addition, removal, and citation change logged with timestamps.

3d ago
GeminiGemini rank changed for Identity Guard
3d ago
GeminiGemini rank changed for IDShield
3d ago
GeminiGemini rank changed for Norton
3d ago
GeminiGemini rank changed for VPN
3d ago
GeminiGemini rank changed for Norton 360
3d ago
GeminiGemini rank changed for LifeLock
3d ago
GeminiGemini rank changed for On
3d ago
GeminiGemini removed citation pcmag.com
3d ago
GeminiGemini removed citation tomsguide.com
3d ago
GeminiGemini removed citation aura.com

Where AI models get their sources

Domains cited by AI models when answering this prompt, ranked by how many models reference them.

DomainModels
security.org6 models
aura.com5 models
forbes.com5 models
cnet.com3 models
money.com3 models
nerdwallet.com3 models
transunion.com2 models
cybernews.com2 models
.1 model
cnbc.com1 model
idshield.com1 model
pcmag.com1 model

Related finance & insurance prompts

Frequently asked questions

Aura ranks first, mentioned by 10/10 AI models. Also mentioned often: LifeLock, Norton, Norton 360.

10 AI models answer this prompt: Claude Sonnet 4.6, deepseek-chat, DeepSeek V4, gemini-3-flash, Gemini 3.5 Flash, gpt-5, GPT-5.4 Mini, grok-4-1-fast, Grok 4.3, Perplexity. We look at each response to see which brands show up and what sources get cited.

On a recurring schedule. We run this prompt through every model with web search on, pull out brand mentions and citations, then flag anything that changed.

AI models cite 29 unique domains when answering this prompt. The most-cited sources include security.org, aura.com, identityforce.com.

We regularly send real finance & insurance prompts to ChatGPT, Claude, Gemini, Grok, DeepSeek, and Perplexity. Sign up free to track your own brand and competitors.

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